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Why I Became A Financial Advisor

Why I Became A Financial Advisor

| April 02, 2020

Have you ever had a pivotal life moment where the path ahead swiftly changed and new opportunities became clear? My hand is raised over here. If you had asked “high school Matt” if he would one day own his own financial advisory firm, he probably would have laughed. Thankfully, that’s exactly what happened. I’m incredibly grateful for the unexpected life events that now allow me to impact the lives of others every single day. 

How It Began

I grew up in the Central Valley of California, in the most productive agricultural region of the state. Living and working in the Fresno area gave me an intimate knowledge of the agricultural industry and the challenges those working in it faced. This was the first piece of the puzzle that eventually led me to where I am today. The second was a work-related accident that forced me to step away from the construction business. While working as a construction worker, I enjoyed the hands-on way I was bettering my community, and I knew that I wanted to continue helping others in an even more significant way. I decided to go to college, where I discovered the world of financial services. In 1995, I started working for John Hancock and spent over 15 years gaining experience and defining the vision and mission for my work life. 

Taking It Further

The more I learned about the industry, the more I knew I could take this combination of specialized experience and home-grown background to help others define their goals and plan for their future. In 2011, I founded Nichols Financial Strategies to help business owners and families, particularly those in the agricultural industry, navigate challenges and provide unique strategies so they can achieve their goals. As founder, CEO, and wealth advisor, I wake up every morning inspired to support and coach my clients as they work hard to support their community and country.

Serving Your Needs

It is my joy to come to work every day and serve my clients. There is nothing like coming to work and having the chance to solve problems for families and businesses so they can live their best life, leaving their stress at the door and devoting their precious time to what they love most. That’s why I’ve dedicated my life to learning and growing in my field so I am better equipped to serve my community and help my clients successfully transfer their hard-earned wealth from one generation to the next.

If you are looking for someone to guide you through every phase of your life so you can make decisions and look to your future with confidence, I’d love to chat with you. Schedule a complimentary 60-minute consultation or reach out to us at 559-440-6999 or by email at to share your story and see how we can serve your financial needs. 

About Matt

T. Matthew Nichols is founder, CEO, and wealth advisor at Nichols Financial Strategies with more than 20 years of experience in the financial industry. He spends his days serving business owners and families, specializing in helping those in the agriculture industry proactively prepare for the unique challenges they face in a rapidly changing economy. Matt holds his FINRA Series 7 and 63 securities registrations with LPL Financial and his California State Life & Health Insurance license. He’s also pursuing his ChFC designation and is dedicated to continuing his education and staying abreast of the latest financial trends and strategies. Matt’s mission is to help his clients transfer wealth from one generation to the next and achieve their goals so they can spend more time on what they love most. Matt was born and raised in the California Central Valley and resides in Fresno with his wife, Christy, and their two daughters, Holly and Jillian. He enjoys golf, traveling, skiing, and spending quality time with his family. To learn more about Matt, connect with him on LinkedIn.